Is your Local Authority encouraging people to MIX IT UP!
Is your Local Authority encouraging people to MIX IT UP! during National Vegetarian Week 1st – 7th October 2024.
Running for over 30 years, National Vegetarian Week seeks to encourage everyone to cut down on meat and try out some of the fabulous range of great tasting vegetarian and plant-based food.
The theme of National Vegetarian Week this year is MIX IT UP! Choosing veggie food more of the time is one of the easiest ways you can reduce your carbon footprint. So, when it comes to the menu, don’t just go for what you know…MIX IT UP!
Richard McIlwain, Chief Executive, the Vegetarian Society said, “Encouraging people to eat less meat, as a key activity within local authority climate action plans, could help limit the impact of climate change, given that the carbon emissions associated with meat production are typically much higher than plant-based foods.”
Committing to encouraging people to eat more plant-based foods as part of your own climate emergency plan is a great way of translating this goal into tangible action. Supporting National Vegetarian Week is an ideal opportunity.”
Local Authorities can get a host of resources by contacting nvw@vegsoc.org for a Local Authorities pack.
For more information on the week head to www.nationalvegetarianweek.org and sign up to check out the recipes from a host of fantastic celebrity chefs and food writers, spread the word on social media using the hashtag #NationalVegetarianWeek, eat some delicious veggie food and…MIX IT UP!
ENDS
Notes to editors
For media enquiries please contact Su via press@vegsoc.org for logos, images, assets and a selection of recipes head here https://www.dropbox.com/scl/fo/sjkwag6zfyek8om2rku80/AGQMkCRBlf7IjMg51Zfg9eo?rlkey=ybhjgx4xjcatzq00vtalrelgv&st=yw88tk1h&dl=0
- National Vegetarian Week is organised by the Vegetarian Society of the UK, the world’s oldest campaigning vegetarian and vegan charity formed in 1847 and bringing the benefits of plant-based eating to all for over 175 years. It campaigns to make the changes happen that need to happen. Changes to help people, to help the planet, and to help animals.
- The National Food Strategy, led by Henry Dimbleby on behalf of the UK government, proposes that people in the UK should be eating 30% less meat by 2031. For people who eat meat every day, this can be achieved by going meat-free on just two days a week.
- The Vegetarian Society goes further and wants to see meat consumption reduce by 50% by 2030.
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