Our Trademarks
Get Your Products Certified Vegetarian, Vegan or Plant-Based
The Vegetarian Society Approved trademarks are symbols you will see on thousands of products in shops all over the UK, EU, USA and many other countries.
There are three Vegetarian Society Approved trademarks – one for vegetarian products, one for vegan products and one for plant-based products. The vegetarian trademark has been in use since 1969, and the vegan trademark was registered in 2017, followed by the plant-based trademark in 2024.
One process and price. Three trusted trademarks
Vegetarian Certification
Contains no ingredients made from animal body parts
Vegan certification
Contains no animal-derived ingredients
Plant based certification
Plants have to be the characterising ingredient and it it contains no animal-derived ingredients
The uk’s most recognisable vegetarian trademark
All figures are from YouGov Plc March 2023. Total sample size was 2036 vegetarians and vegan adults.
62%
of veggie and vegan consumers would prefer to buy a product with a Vegetarian Society Approved trademark.
82%
would prefer to see our accreditation symbol on product packaging, rather than reading through an ingredient list.
75%
over three quarters of vegetarians and vegans actively look for a Vegetarian Society Approved trademark on product packaging
boost your brand in your first year
When you become a new Vegetarian Society Approved client, we don’t just certify your products, we help you get noticed by the plant-powered audience that matters. From consumers to retailers, your brand can stand out faster and with impact.
- ✓ 1 x post on our thriving social channels A combined reach of over 400K followers across Instagram, Facebook and Twitter
- ✓ 1 x competition feature on our website You provide and send the prize, we ‘ll take care of the rest, including promotion across our socials and newsletter
- ✓ Promotion at our events Find exhibitions expensive? We attend many and will aim to showcase your approved products on our stand at least once during the year
- ✓ 1 x mention in the Vegetarian Society’s email newsletter We’ll tell tens of thousands of subscribers about your products
- ✓ 1 x feature in the Vegetarian Society’s members’ magazine We’ll tell all our members about your products
Why Get Certified
How Does It Work
1. Connect with our Team
Start by speaking with our friendly experts to discuss your product and understand how our trademarks can benefit your brand.
2. Ingredient & Process Assurance
We carefully review your ingredients and production processes to ensure they meet vegetarian, vegan, or plant-based standards.
3. Expert Guidance
Our team offers support every step of the way—advising on product development, retail connections, and potential collaborations.
4. Brand Promotion Opportunities
Gain exposure through our marketing channels, social media, exhibitions, competitions, and mentions in our members’ magazine and newsletter.
5. Verified Plant-Based Integrity
Receive a globally recognised trademark that signals your commitment to vegetarian, vegan and plant-based standards.
6. Consumer Confidence
Shoppers instantly trust your trademarked products, helping them choose your brand with confidence.
Trusted by Leading Brands Worldwide
What Our Trademark Customers Say
FAQs
What are the different trademarks?
- Vegetarian Trademark: Products free from meat, fish, and animal by-products.
- Vegan Trademark: Products contain no animal ingredients and are not tested on animals.
- Plant-Based Trademark: Designed for products that are primarily plant-forward, giving you clear messaging for flexitarian markets.
How does the certification process work?
- Submit your application.
- We review your ingredients and production processes.
- We provide guidance if any adjustments are needed.
- Once approved, your product can carry the trademark.
- Ongoing support ensures you stay compliant as your product evolves.
Who can apply for certification?
We work with all kinds of businesses: start-ups, growing brands, and large established manufacturers. If your product meets our standards, we can guide you through the certification process.
How long does certification take?
Typical applications are reviewed within 4–6 weeks, though timing can vary depending on the complexity of ingredients and product range. We provide clear guidance at every step to make the process as smooth as possible.
What does it cost?
Fees vary depending on the product type and business size. Our team can provide a personalised quote and guide you to the most cost-effective certification option.
ready to get certified
Join hundreds of brands already building trust with Vegetarian Society Approved
Supporting Your Journey
Explore expert guidance, industry insights, and practical resources designed to support your journey—from product development and certification to retail listings and international expansion. Our content hub is built to help you make confident, informed decisions at every stage of growth.
unrivalled trademark reach
Our certifications are protected, recognised, and supported worldwide. With possibly the most widely registered vegetarian, vegan and plant based trademarks globally, you can grow your brand with confidence across borders.
Trusted by Hundreds of Brands
Explore the brands proudly carrying our trademarks. From household names to innovative challengers, discover how businesses are using our symbols to build trust and stand out on shelf.
Who Our Certification Is For
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